conversion orientated marketing

webwiser
Digital &
eCommerce

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[eBranding & eCommerce]

Black
Insomnia

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[App design & Global launch]

Golf
Played

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[Digital Marketing]

Heineken
Ideas
Brewery

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[eCommerce]

Truth
Coffee

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[About]

WebWiser
eBranding &
eCommerce

WebWiser is a conversion orientated digital solutions provider that puts the return on investment of your digital activities first. From digital marketing to App design and development or eCommerce platforms we do whatever it takes to start, build and maintain an ongoing relationship between brands and its users.

Using the latest global best in breed technologies available combined with our own proprietary digital solutions, we have established a global market leading role with regards to conversion based Dynamic Remarketing solutions.

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Based on an extensive experience that saw him have leadership roles at agencies like B.S.U.R, Leo Burnett, TBWA, JWT, 60 layers of cake & The Jupiter Drawing Room, Michael van den Heerik found WebWiser in 2013 in pursuit of offering conversion orientated digital marketing solutions.

After several international successes for Heineken, Under Armour and Black Insomnia coffee and based on the growing request for advanced and custom developed digital marketing solutions WebWiser launched WebWiser India. Under the expert management and guidance of Saurabh Mehra and Dikshant Godara - who hold over 30 years of experience in best in breed software engineering - WebWiser India has grown into a leading technology development centre with a global footprint.

South Africa|WebWiser (PTY) LTD 25 Lourensford Road, Somerset West, 7130
Michael van den Heerik - +27 (0)82 646 6591 | [email protected]

India|WebWiser Inc. 6-C-121 Jai Narayan Vyas Colony, Bikaner Rajasthan, 334001
Dikshant Godara - +91 946 061 7677 | [email protected]
Saurabh Mehra - +91 823 978 9686 | [email protected]

USA|WebWiser Inc. 2035 Sunset Lake Road, Suite B2, Newark, 19702
, Delaware
Derrick Goussaard - +1 646 751 8264 | [email protected]

[eBranding & eCommerce]

Black
Insomnia

The global coffee market is one of the most competitive consumer markets. When we were asked to launch Black Insomnia Coffee we developed a strategy that would reboot the entire market. Delivering a 360º eCommerce platform solution we took the brand global 3 months after the initial launch. In March 2017 Black Insomnia was ready to take on the world’s biggest market, the USA.

Using a combination of dynamic pixel tracking technology combined with Predictive Product Placement software and an integrated online PR campaign we reached over 60 million users and an order rate of 30 orders per minute with an average order value of $39.74 making them the second largest global craft coffee overnight.

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Editorial targeted subliminal Dynamic Re-Marketing

Shopify with Amazon FBA and MCF integrated eCommerce solution

[App design & Digital launch]

Golf Played

GolfPlayed is a global social media platform for golfers. Its MVP was originally designed for iOnic and after an evaluation of their platform and future growth requirements we recommended a re-design and re-buid in React Native.

With more than 650 screens that had to be re-designed in a period of less then 5 weeks the WebWiser team gathered a global team of creative digital designers and UX specialists to redo the full platform.

The brand look & feel was also redone by the WebWiser team and an iconic icon was designed to assist with the brand recognition, preparing Golf Played for the new global launch.

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Golf Played rebrand and app design.

[Digital marketing]

Heineken
Ideas Brewery

When Heineken wanted to create a stronger relationship with higher educated consumers we executed the Heineken Ideas Brewery through a digital marketing strategy that was focussed on creating a global collaboration platform to solve community problems.

Through a strategic combination of digital PR, social media and dynamic remarketing we created over 400 million impressions within 4 weeks of the launch of the first call to entries for an online competition to create sustainable beer packaging. We were featured on leading platforms such as CNN, Core77 and PSFK. This campaign was awarded as one of the world's most contagious campaigns ever implemented.

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48hr live stream session with global packaging designers

Engaging global leaders and universities through social media.

[eCommerce]

Truth
Coffee

An iconic brand that has been awarded the title of "Global Best Coffee Shop" for the third time in a row deserved a similar eCommerce solution. WebWiser developed a custom Shopify theme based website on the design principles from David Donde and his team at Truth Coffee.

WebWiser implemented a full eCommerce solution that covers the full range from online order to last minute delivery through the integrated eCommerce partners. Thereafter we registered them on Amazon and had the groceries section updated for them in order to use the FBA and MCF solutions from Amazon globally.

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Customised Shopify theme, integrated with Amazon MCF.

Amazon US, CA, MX with FBA and door to door delivery.